Privacy Policy

1. Information We Collect

We may collect personal information that you voluntarily provide to us, including your name, business or organization name, email address, telephone number, website URL, business location, services you are interested in, project requirements, budget information, preferred contact method, messages, comments, files or information submitted through our forms, information you provide when requesting a website audit, SEO review, consultation, quote or other service, and billing or transaction-related information when necessary to provide paid services.

Please do not submit Social Security numbers, passwords, financial account credentials, medical information, government identification numbers or other highly sensitive information through our general website forms unless we specifically provide a secure method for doing so.

2. Information Collected Automatically

When you access our website, certain technical information may be collected automatically by our website, hosting provider, security services, analytics tools or similar technologies. This information may include Internet Protocol (IP) address, browser type and version, device type, operating system, approximate geographic location derived from IP address, referring website or page, pages viewed, date and time of access, links or buttons clicked, server and security logs, cookie or similar technology identifiers, and information about website performance and errors.

We use this information to operate, secure, troubleshoot, understand and improve our website and services.

3. Cookies and Similar Technologies

Our website may use cookies, pixels, browser storage, server logs, analytics technologies, advertising technologies and similar tools. These technologies may be used to keep the website functioning properly; protect the website against spam, fraud and malicious activity; understand website traffic and visitor behavior; measure website performance; determine how visitors find our website; improve our content and user experience; measure marketing and advertising effectiveness; and provide or measure advertising where applicable.

Some cookies may be provided by third parties. You may be able to control cookies through your browser settings or through any cookie preference controls we make available on the website. Disabling certain cookies may affect website functionality.

Where applicable law requires prior consent before non-essential cookies or similar technologies are activated, we will use appropriate consent mechanisms.

4. How We Use Personal Information

• Respond to inquiries and requests.
• Contact you regarding a project or service you requested.
• Provide website, SEO, digital marketing, branding, hosting, maintenance, development or related services.
• Perform requested website or SEO reviews.
• Prepare proposals, quotes, recommendations or project plans.
• Communicate about active or prospective projects.
• Manage our client relationships.
• Process payments and maintain accounting records.
• Provide customer support.
• Operate and maintain our website and systems.
• Improve our website, services, marketing and customer experience.
• Analyze website traffic and service performance.
• Protect against fraud, spam, misuse, security threats and unlawful activity.
• Enforce our agreements and policies.
• Establish, exercise or defend legal claims.
• Comply with applicable laws, regulations, court orders and lawful government requests.
• Carry out a merger, acquisition, financing, restructuring or sale involving all or part of our business.

We will not use information for a materially unrelated purpose where applicable law requires additional notice or consent without providing that notice or obtaining the required consent.

5. How We Disclose Information

We may disclose personal information to third parties when reasonably necessary to operate our business or provide our services. These parties may include website hosting providers, cloud and data-storage providers, email and communications providers, analytics providers, advertising and marketing platforms, spam prevention and security services, payment processors, domain registrars and hosting providers, software and technology vendors, contractors and service providers working on our behalf, accountants, attorneys, insurers and other professional advisers, and government agencies or law enforcement when legally required.

We may also disclose information in connection with a merger, acquisition, financing, restructuring, bankruptcy, sale of assets or similar business transaction.

We do not sell personal information in exchange for monetary payment. However, certain analytics or advertising technologies may be treated as a “sale,” “sharing,” “targeted advertising,” or similar activity under some state privacy laws even when no money is exchanged. Where such laws apply, eligible individuals may have the right to opt out.

6. Third-Party Services and Websites

Our website may contain links to third-party websites, social networks, review platforms, analytics services, advertising platforms or other online services. We do not control the privacy, security, content or data practices of third parties. Your interaction with a third-party service is governed by that provider's own terms and privacy policies.

We encourage you to review the privacy practices of any third-party service you use.

7. Legal Bases for Processing

Where laws such as European Union or United Kingdom data-protection laws require us to identify a legal basis for processing personal information, our legal bases may include your consent; performance of a contract or steps requested before entering into a contract; compliance with a legal obligation; our legitimate interests in operating, securing, improving and marketing our business, provided those interests are not overridden by applicable individual rights; and establishing, exercising or defending legal claims.

Where processing is based on consent, you may withdraw that consent subject to applicable law.

8. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected and for legitimate business, accounting, contractual, security, dispute-resolution and legal purposes. Retention periods may vary depending on the type of information, whether you become a client, the duration of a client relationship, contractual requirements, legal or tax requirements, security requirements, and potential or existing disputes.

When information is no longer reasonably necessary, we may delete, anonymize or securely dispose of it.

9. Data Security

We use reasonable administrative, technical and organizational safeguards designed to protect personal information under our control. However, no website, server, email transmission, network, cloud service or electronic storage system can be guaranteed to be completely secure.

Accordingly, while we take reasonable measures to protect information, we cannot guarantee absolute security.

10. Your Privacy Rights

Depending on where you live and which laws apply, you may have rights regarding your personal information. These may include the right to request access to personal information we maintain about you; request correction of inaccurate information; request deletion of certain personal information; request information regarding our collection, use or disclosure of personal information; obtain a portable copy of certain information; withdraw consent where processing is based on consent; object to or restrict certain processing; opt out of certain targeted advertising; opt out of certain sales or sharing of personal information; limit certain uses of sensitive personal information where applicable; appeal a decision regarding a privacy request where applicable; and lodge a complaint with an appropriate data-protection authority.

These rights are not absolute and may be subject to legal exceptions, verification requirements and jurisdiction-specific limitations.

To submit a privacy request, email info@utmostvalue.com with the subject line Privacy Request. Please provide enough information for us to understand your request. We may take reasonable steps to verify your identity or your authority to act on behalf of another individual.

We will not unlawfully discriminate against you for exercising an applicable privacy right.

11. California and Other U.S. State Privacy Rights

Residents of California and certain other U.S. states may have additional rights under applicable state privacy laws. Where those laws apply to Utmost Value, eligible residents may request information about categories of personal information collected, sources of that information, purposes for collection, categories of recipients and other required information.

Eligible residents may also have rights to access, correct, delete, obtain or opt out of certain uses of their personal information. Where applicable law requires us to recognize a valid universal opt-out or opt-out preference signal, such as a qualifying Global Privacy Control signal, we will process the signal as required by applicable law.

12. Marketing Communications

If you receive marketing emails from us, you may opt out of future promotional emails by using an unsubscribe method provided in the communication or by contacting us. Even after opting out of promotional communications, we may continue sending non-marketing communications relating to an existing project, transaction, service, security issue or other legitimate business matter.

13. Children's Privacy

Our website and business services are directed toward businesses and adults and are not intended for children under 13 years of age. We do not knowingly solicit personal information from children under 13 through our general website forms.

If you believe a child has provided personal information to us, please contact us at info@utmostvalue.com so that we can review the situation and take appropriate action.

14. International Visitors

Utmost Value is based in the United States. If you access our website from another country, your information may be processed or stored in the United States or other countries where our service providers operate.

Where applicable law imposes requirements concerning international transfers of personal information, we will use appropriate safeguards as required.

15. Do Not Track and Privacy Preference Signals

Some browsers provide “Do Not Track” settings or privacy preference signals. Because industry responses to traditional Do Not Track signals are not uniform, our website may not respond to every Do Not Track setting.

Where an applicable privacy law requires recognition of a qualifying universal opt-out mechanism or privacy preference signal, we will process such signals as required by that law.

16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our services, website functionality, technology, data practices, service providers or legal requirements. When we make changes, we will update the “Last Updated” date shown on this page.

If a change materially affects how personal information is used and applicable law requires additional notice or consent, we will provide that notice or obtain that consent as required.

17. Contact Us

For questions about this Privacy Policy or our privacy practices, contact:

Utmost Value LLC
Columbus, Ohio, United States
Email: info@utmostvalue.com
Phone: (440) 340-3880
Website: utmostvalue.com